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| Latest News . . . |
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Active create pan-European sales promotion for iFone
20th February 2006 |
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| Active Sports Marketing have been appointed by iFone to create, develop and deliver a pan-European sales promotion for Sonic the Hedgehog on mobile devices, the latest smash hit title from iFone under their partnership with SEGA.
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Second FIFA Interactive World Cup to kick off in London on 15 October 2005.
September 2005 |
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| FIFA today (22 September 2005) officially revealed the tournament schedule for the FIFA Interactive World Cup 2005. The second edition of this FIFA competition will kick off in London on 15 October 2005 and will consist of eight qualifying events as well as an online tournament, culminating in a final tournament in London on 18 December 2005. |
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Active completes review of global football sponsorship marketplace.
September 2005 |
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| Active Sports Marketing has concluded an in-depth review of the sponsorship opportunities available in the football marketplace. Research was carried out in primary football markets across North America, Europe & Scandinavia, and Asia to identify when key properties are up for renewal. |
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Xbox book their tickets to the 2006 FIFA World Cup.
August 2005 |
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| The 2006 FIFA World Cup looks set to be the world’s biggest ever sporting event and over the past 4 years, Germany have been busy ensuring that visitors to the 2006 FIFA World Cup experience an event like no other. |
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Record Hospitality sales reflects buoyant market
August 2005 |
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| Despite media speculation of poor ticket sales at Manchester United FC, following the Malcolm Glazer takeover, Active Sports Marketing Hospitality Division have experienced record sales with many packages selling faster than ever before at the club. |
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Carling, Tufnell & Marsh sign up for Yahoo
August 2005 |
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| Active Sports Marketing have secured the services of one of the great player’s of the 1970’s golden era, Rodney Marsh to write exclusively for Yahoo on The Barclays Premiership. |
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PartyPoker.com sponsors the Barmy Army
June 2005 |
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| PartyPoker.com, the world’s largest online poker room which recently listed on the London Stock Exchange, has signed a deal to sponsor the Barmy Army, the dedicated fan base of the England cricket team. |
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PartyPoker.com World Open goes out on Five
April 2005 |
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| The PartyPoker.com World Open will be broadcast for sixteen consecutive nights on Five. The show builds on the successful format of the PartyPoker.com European Open which was broadcast over eight nights on Five during October last year and attracted a peak audience of 484,000. |
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Thiago’s Brazilian blend takes FIFA Interactive World Cup back to Rio
December 2004 |
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| The inaugural FIFA Interactive World Cup came to a dramatic conclusion as 21-year-old Thiago Carrico de Azevedo from Rio de Janeiro held on to win the Final at FIFA House in Zurich. His French side saw off a strong challenge from the AC Milan team of USA finalist Matija Biljeskovic to clinch the title with a 2-1 victory. |
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PartyPoker.com European Open breaks new ground for televised poker
October 2004 |
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| It was Poker Week on Five last week as The PartyPoker.com European Open screened for eight consecutive nights and viewers watched as six celebrities battled it out with twelve professional poker players and 23 PartyPoker.com online qualifiers for the European Open title and the $150,000 first prize. |
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FIFA Interactive World Cup announced
September 2004 |
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| From the World Cup 2006 host city of Leipzig last week, came a World Cup announcement of a different kind. FIFA, EA SPORTS and Xbox will team up to bring a newly developed competition, the FIFA Interactive World Cup, to football and gaming lovers around the world. |
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Pringles outperforms official sponsors of Euro 2004
10 July 2004 |
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| A survey reveals that Procter & Gamble’s brand Pringles has achieved outstanding sales results on the back of its recent football campaign. The TNS survey, published in Marketing Week, measured the success of the official sponsors of Euro 2004. |
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Newcastle Gateshead Cup kicks off new season
04 July 2004 |
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| The inaugural Newcastle Gateshead Cup kicks off on Saturday 31st July 2004 at St James’ Park, home of Newcastle United Football Club. Four matches will be played over the course of the weekend providing a festival of European football before the new season gets underway. |
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